Henderson: 'Very important to stop the negative comments'

Regina van Eijk, Jordan Henderson, and Remko Pasveer have responded positively to Ajax's plan to enforce conduct rules across all social media channels using AI technology. The trio recognizes online hate messages and fully supports the campaign. "What the club and Ziggo are trying to do is very important."

Tags

  • #SilenceSocialHate

Socials

Related articles

Socialhate1920

Ajax introduces social behaviour rules in fight against social hate

Ajax is the first club launching a 'Social Code of Conduct' in the Netherlands this friday, which is a set of behaviour rules that the club will enforce across all Ajax social media channels with the help of AI technology. Over a year ago, Ajax took action against the overwhelming amount of hate messages on social media with the Silence Social Hate initiative. This made a significant impact, leading to an increase in the reporting of hate messages. For this next step, Ajax will join forces with the main sponsor, Ziggo. Together, we continue the fight against social hate, which includes a special module of the Online Masters education programme.

Tags

  • #SilenceSocialHate

Socials

Bergwijn1920 (4)

Ajax takes a stand against social hate

Every month, players of Ajax Men’s and Women’s teams receive over 1,500 hate messages on social media. But sadly it’s not just our players. These types of messages are part of a growing trend that impact millions of people online. In an effort to silence social hate, Ajax will wear a jersey with three white dots instead of names during their matches this weekend. The dots represent the universal sign for silence, as well as the menu icon you select to report hate messages and associated accounts.

Tags

  • #SilenceSocialHate

Socials