The special collection is a tribute to the energy fans bring. The collection consists of a pre-match jersey, reversible training jacket, and matching track pants. The jersey and jacket feature a bespoke graphic print: a dynamic blue/orange thermal heatmap of a crowd celebrating. The range is inspired by the 90’s dance scene, an era when Ajax won the UEFA Champions League, and Amsterdam based ID&T took the world by storm with their movement in electronic dance music.
The product drop is the fifth and last product introduction to celebrate the 750th anniversary of Amsterdam. The 2025/2026 home kit and training wear are tributes to the Amsterdam flag and the iconic St. Andrews crosses, the away kit celebrates the city’s relationship with water, and the third kit is inspired by the oldest document referencing Amsterdam and the first known city seal.
The reversible jacket was revealed live during Ajax’s line-up against AZ. This happened in a pre-match show in co-creation by ID&T, ID&T founder Duncan Stutterheim, Ajax, and loyal fans.
Availability
The collection is available now in the Ajax web shop, in the Official Ajax Fanshops (ArenA, Kalverstraat, and Bataviastad), the adidas Stores (Kalverstraat and Mall of the Netherlands), on adidas.com, and through selected retail partners.
