New away kit playful nod to water of Amsterdam

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Adidas and Ajax present the new 2025/2026 away kit. Just like the recently launched home kit, the away kit features a subtle reference to the 750th anniversary of the city of Amsterdam. The city’s 'water' is used as design inspiration for the blue kit, as a symbolic tribute to the element that truly defines the city.

Date: 02.07.2025

Photographer: AFC Ajax

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‘It’s in our water!’ is also a response used at times to answer the question how Ajax manages to consistently develop so much talent. 

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Like the home jersey, the away jersey features the classic Ajax logo and a pennant as detail in the top back of the jersey, with Amsterdam’s founding year 1275, anniversary year 2025 and the city’s iconic three St. Andrew's crosses.

Buy your home kit

The away home kit is available now in Ajax web shop, the Official Ajax Fan Shops in the ArenA, Kalverstraat and Bataviastad, the adidas Stores in the Kalverstraat and Mall of the Netherlands, on adidas.nl and at selected retailers.

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