Classic Ajax logo returns permanently
The classic Ajax logo will officially return as the club’s emblem starting from season 2025/2026. As a result, the classic logo will also make a comeback on the match shirts after 34 years.
"This might be one of the greatest gifts we can give to the supporters, the club, and ourselves." The return of Ajax's classic logo is now a reality. The club aims to reflect the Ajax DNA in everything they do, and this logo symbolizes that ambition. "The 125th anniversary accelerated everything," says Ajax CEO Menno Geelen. Also Ernst Boekhorst, chairman of the board of directors, reacts.