In the series Dapp're Strijders, Hein travels with Ajax and Ziggo to raise awareness about current social issues. This time, we join Kian Fitz-Jim on a visit to his old primary school in Amsterdam to bring attention to the topic of Social Hate among the students, and together, we go through the Online-Masters lesson module.
Regina van Eijk, Jordan Henderson, and Remko Pasveer have responded positively to Ajax's plan to enforce conduct rules across all social media channels using AI technology. The trio recognizes online hate messages and fully supports the campaign. "What the club and Ziggo are trying to do is very important."
Ajax is the first club launching a 'Social Code of Conduct' in the Netherlands this friday, which is a set of behaviour rules that the club will enforce across all Ajax social media channels with the help of AI technology. Over a year ago, Ajax took action against the overwhelming amount of hate messages on social media with the Silence Social Hate initiative. This made a significant impact, leading to an increase in the reporting of hate messages. For this next step, Ajax will join forces with the main sponsor, Ziggo. Together, we continue the fight against social hate, which includes a special module of the Online Masters education programme.
In the series Dapp’re Strijders, presenter Hein goes on the road for Ajax and Ziggo to highlight current social issues. This time, the focus is on creating an accessible sports experience for everyone. Ziggo and Ajax believe that all Ajax fans should have the opportunity to experience and follow the club, even if they have a (visual) impairment.