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Ajax launches TikTok account

Ajax launches TikTok account

Ajax will be the first football club in the Netherlands to partner with TikTok, the leading destination for short-form mobile video. TikTok offers a wide range of video creation tools including special effects and video editing tools that support creators to develop unique content to share with their audience. The app is available in over 150 markets and 75 languages. This is a great opportunity for Ajax to stay in touch constantly with all generations of football fans around the world.

Menno Geelen, CCO AFC Ajax: “At Ajax, we monitor closely all international media trends and we strive
every day, to connect with our fans, through all new digital and social initiatives and development. TikTok is booming and more-and-more social media users are transitioning to the platform and using the platform on a daily basis. Therefore, we look forward to develop our presence on TikTok in close collaboration with the platform.”

Normanno Pisani, TikTok's partnership manager, said: "We're delighted to welcome Ajax on TikTok and look forward to seeing more of their content on our platform. Although Ajax's account is relatively new, we can see good traction and positive response from fans on their channel."

Ajax can be followed on TikTok via @afcajax.

Ajax is also active on the following social media channels ⤵️

- Instagram (3,5 million followers)

- Facebook (3,1 million followers)

- Twitter (1,2 million followers)

- YouTube (565.000 subscribers)

- LinkedIn (41.000 followers)