Ajax’s Board of Directors and Management have made some changes in the management team.
As previously announced, General Manager Dolf Collee will step down from this function at the upcoming General Shareholders Meeting on November 11, 2016. Management team member Edwin van der Sar will take over as General Manager on that date. In addition to that, Van der Sar, who will be General Manager per that date, will also be the chairman of the Technical Heart. In light of these upcoming changes, it has been decided that Ajax will appoint an Operational Directory (statutory). He or she will take on a large part of the responsibilities that are currently in Collee’s portfolio. The current Commercial head at Ajax, Menno Geelen, will become the Commercial Director per November 1, 2016.
Geelen (Huizen, 22-01-1982) has been employed at Ajax since August 1, 2010. Prior to that, he worked at Eyeworks Sport and Sports Marketing agency Trefpunt. Within Ajax, he was he head of sponsorships for two years, and, for the past four, he has been in charge of the commercial department.
President – commissioner Leo van Wijk: “With Dolf Collee’s departure, the Ajax organization will feel the loss of a very experienced, hardworking heavy-hitter from the club. Edwin van der Sar will completely focus on his core responsibilities at Ajax: presiding over the management team, the technical heard, and his external role with the many institutions which are important for Ajax and Dutch football. The new operational director, who is yet to be appointed, will be someone who will focus on a few large departments within the Ajax organization.”
General Manager Dolf Collee: “The commercial portfolio has grown in the past years and makes up an important part of our income. We’re pleased that the current head of the commercial department, Menno Geelen, will become the Commercial Director as of next month. He’s proven himself in the past few years and has made a significant contribution to Ajax’s commercial growth. It will be up to him to turn our ambitions in the areas of sponsoring, ticket sales, marketing and merchandising into reality in the next few years.”