Yesterday, prior to the UEFA Europa League match between Ajax – Molde FK, Ajax and ABAX have signed a supplier agreement. The agreement was signed during the festive opening of the new ABAX office in the Netherlands and will go in effect immediately. The commitment is for three and a half years and runs up to June 30, 2019.
ABAX is market leader in the Nordic region in Triplogs and fleet management platforms aimed for companies and private drivers that use their car for business. With the opening of the Dutch office, ABAX has taken a new step into Europe and has the ambition to – like in the Nordic region – become the biggest and best supplier of triplogs in the Netherlands.
With the cooperation with Ajax, the name and brand of the Norwegian company will be settled further in the Netherlands. The brand of the new Official Supplier will be visible in the Amsterdam ArenA and at the Ajax training facility ‘de Toekomst’. ABAX also acquired various activity and hospitality rights.
Ajax director Edwin van der Sar: ,,It’s great that this fast growing international company wishes to partner with our club. By, among other things, visible presence in the stadium and at our youth complex, we can contribute to the ambitions of ABAX in the Netherlands with regard to their innovative in-care triplog systems. We’re looking forward to a pleasant and effective partnership.''
CEO ABAX Netherlands, Martijn Zewald: ,,It is an honor to connect the names ABAX and Ajax. We look forward to this cooperation. Ajax is an iconic club with a rich European history and unique results that were achieved by unique players. With a daring and offensive playing style, passion and courage, Ajax always goes for victory. ABAX shares this mentality: we have vision, quality and we dare to play offensive in our industry. We do this with passionate people, smart technologies, and quality products. It is our goal not only to become market-leader in the Netherlands, but also to stay the best.''